Blättern nach Zeitschriften

2023

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  Lanzrath, Aline Isabelle ; Homburg, Christian ; Ruhnau, Robin-Christopher M.:
  Women’s underrepresentation in business-to-business sales : reasons, contingencies, and solutions.
  In: Journal of the Academy of Marketing Science. (7. Dezember 2023). - 30 S.
  ISSN 0092-0703
  10.1007/s11747-023-00988-6
  (Peer-Review-Journal)
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  Homburg, Christian ; Schyma, Theresa R. ; Hohenberg, Sebastian ; Atefi, Yashar ; Ruhnau, Robin-Christopher M.:
  “Coopetition” in the presence of team and individual incentives : evidence from the advice network of a sales organization.
  In: Journal of the Academy of Marketing Science. (3. Mai 2023).
  ISSN 0092-0703
  10.1007/s11747-023-00939-1
  (Peer-Review-Journal)

2017

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  Hogreve, Jens ; Bilstein, Nicola ; Mandl, Leonhard:
  Unveiling the Recovery Time Zone of Tolerance: When Time Matters in Service Recovery.
  In: Journal of the Academy of Marketing Science. 45 (2017). - S. 866-883.
  ISSN 0092-0703
  10.1007/s11747-017-0544-7
  (Peer-Review-Journal)

2010

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  Gelbrich, Katja:
  Anger, Frustration and Helplessness after Service Failure : Coping Strategies and Effective Informational Support.
  In: Journal of the Academy of Marketing Science. 38 (2010) 5. - S. 567-585.
  ISSN 0092-0703
  (Peer-Review-Journal)