Veröffentlichungen "Frick, Bernd"

Aufsatz in einem Buch

• Frick, Bernd ; Eggert, Andreas ; Hogreve, Jens:
  Corporate Reputation and Customers' Value Perceptions: A Dynamic Analysis.
  In: Beckmann, Suzanne C. (Hrsg.): The six senses - the essentials of marketing : 39th EMAC Conference, Copenhagen Business School, Department of Marketing, Denmark, 1 - 4 June 2010 ; conference proceedings. - Copenhagen, Denmark, 2010
  ISBN 978-87-92569-01-1